YouTube is the largest video sharing platform in the world and publishers have the ability to earn based on their viewers and the advertisements served and viewed by their audience. Many video ...

YouTube said that it was making changes to its Partner Program, but months later, the creator community is still suffering. In January, YouTube’s team said it wanted to review Partner applications by ...

YouTube is piloting a “Second Chances” program letting some terminated creators request a new channel with a fresh start. YouTube is testing a path for some terminated creators to request a new ...

YouTube has lifted the monetization ban on content that is either about, or references, COVID-19. Although some exceptions apply. The monetization ban had already been lifted for a limited number of ...

Most companies still treat monetization as a pricing exercise. Define a rate, apply it to usage, and send an invoice. It seems straightforward . . . until growth hits. Then small cracks start showing: ...