Channel 4's head of sport, David Kerr, threatened to scrap Channel 4 Racing earlier this year when it seemed that the BBC were to take over coverage of Cheltenham. This resulted in the channel ...
A Dubai-based company has come to the rescue of Channel 4 Racing, becoming its main sponsor in an estimated £4 million deal. A company owned by the Dubai government is reported to have become Channel ...
The race days include the Cheltenham Festival, the Grand National, the Derby and Royal Ascot. “Following a successful racing season this year, these ad packages are now an established commercial ...