The rise of the Customer Engagement Platform is being driven by increased focus on privacy and consumer demand for higher quality interactions with the brands they intend to buy from. In the last few ...

One way to engage customers, ensure customer satisfaction and get results is to build a customer community. Organizations often focus on getting new leads, because that’s where they think the money is ...

6sense, a revenue intelligence platform, released an immersive community hub called RevCity at its annual customer conference. RevCity is designed to provide members with the opportunity to ...

Editorial Note: We earn a commission from partner links on Forbes Advisor. Commissions do not affect our editors' opinions or evaluations. A customer data platform (CDP) collects data from online and ...

Customer data platforms (CDPs) first gained popularity among marketing users as the technology tackled the marketing function’s complex customer data management challenges. These challenges included ...

The last few years we've seen customer service evolve as social business continues its advance into mainstream business. Online customer communities have changed the days of a customer calling a 1-800 ...