We're long gone from the days when the most popular Snapchat filters were the simple, adorable puppy dog face and the iconic early 2010s rainbow-vomiter. Now, Snapchat is taking a step forward in its ...

Snapchat filters are about to hit another level. The popular image-based messaging app has unveiled its upcoming AI model, intended to bring a trippy, augmented reality experience to its millions of ...

Photographs of Amber Heard crying during her testimony went viral as fans claimed it inspired a new Snapchat crying face filter, which the company quickly debunked. In the spring of 2022, actors Heard ...

Snapchat launched its new mobile Lens Studio app. For years, creating custom filters required a computer setup, some technical know-how, and patience. This new iOS-exclusive app alters that ...

Snapchat has announced it will enable advertisers to create branded augmented-reality filters on the platform. The instant messaging app, which denounced its social media status earlier this year, has ...